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sitting in a boat on the lake with The Dubai Fountain dancing in all its glory around me. It is so close I can see water suspended in the air—big fat droplets paused momentarily before they come whooshing down. The moves are delightful—the water shoots up to towering heights, it wiggles seductively in come-hither curvaceous streams, it chases down in rapid-fire spurts along the long arc of the fountain, it pirouettes like a fluid ballerina, alive, on its toes, responding to the music with a seemingly infinite array of twirls and twists. I am an unabashed fan. I have watched the dancing fountain a hundred times—l live across from it—and it always casts its spell, making me grin and clap like a child. I am hardly alone. There are thousands of people crowding around it for each show, breaking into collective gasps and cheers, smartphones held high photographing its every move. At special events the numbers swell to hundreds of thousands—according to Emaar, the company behind it, the 2013 New Year’s show drew in a live crowd of a million plus, and reached a couple of billion viewers through the Internet and television. It has been voted Dubai’s No.1 tourist attraction on travel website TripAdvisor for the last six years, which is pretty much since it started. What is its magic, I have always wondered, and more importantly, how is this magic created, every day, every show? Of course, the sheer scale of the fountain helps—it is the world’s tallest performing fountain (no surprise, Dubai only deals in superlatives), deftly shooting up water to a maximum height of 140m, apparently expressions” in Michael Jackson’s Thriller, or how the FanOarsmen (one of the underwater robots) propels water like a hand gesture in Lionel Richie’s All Night Long, how each performance is akin to a “beautiful painting” with water as the medium. You get a sense of the complexities he manages, how left brain and right brain have to tango like well-practised partners to make the fountain dance. Each show harmonizes a mind-boggling number of devices and elements. At its most basic, you get an upward squirt when pressurized air blows water through a nozzle, it’s that simple. Now multiply that with 1,137 shooters capable of thrusting water straight up to different heights, from a modest 3ft to that 45-storey building height we talked of earlier. Add on 344 underwater robots that can send water in a laminar flow in different directions. Let loose some fog, potentially through 10,000 nozzles. Bring on lights, 6,608 large incandescent ones. Add colour through 25 projectors capable of creating a palette of 1,000 different shades. But these thousands of devices are like so much paint and empty canvas —it is the choreographer’s vision that brings them to life, how he sets them to music, how he plays with water and light, fog and colour to create—as they would say in Bollywood—an “item number”. The choreography is done by a four-person team at the California-based company WET—it also designed the fountain and supplied the specialized devices—and they are clearly masters of their art. I can see Jackson’s signature shoulder shrugs and hip swings when the fountain dances to Thriller. And when it bursts into Dhoom Taana from Om Shanti Om, I swear I can glimpse Deepika Padukone prancing among them. I have heard friends say they get a lump in the throat when they watch the rendition of Andrea Bocceli’s Time To Say Goodbye. That I suppose is the magic of The Dubai Fountain. Sure, it is a stunning visual spectacle, but it also speaks to you. Wherever from the world you might be, it has your song—Arabic, French, Swahili, Chinese, Spanish—and it renders it with spunk and authenticity, just like a local. Radha Chadha is one of Asia’s leading marketing and consumer insight experts. She is the author of the best-selling book The Cult of the Luxury Brand: Inside Asia’s Love Affair With Luxury. LIKE, COMMENT & SHARE our Funny Videos. Subscribe For New Funny Videos & Funny Pranks ! Thank you for watching videos ! Subscribe and keep enjoying! SUBSCRIBE NOW https://www.youtube.com/channel/UCtXg0mqUe7wX94MGRotmD4Q Become a fan of us on Facebook! https://www.facebook.com/whatsupvideoz